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Title : The food industry spends on advertising Moonshot cancer every 3 weeks
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The food industry spends on advertising Moonshot cancer every 3 weeks

raihan0326 in Health

Some perspective.

What was the " 2020 Cancer Moonshot "?

In his words,

" The Cancer Program moonshot 2020 is a collaborative initiatives most comprehensive cancer launched to date, which aims to accelerate the potential of the combination of immunotherapy as the next standard generation of care in cancer patients. "

And what it is the cost of this ambitious program over the next 5 years?

$ 1 billion.

sound impressive?

Maybe not if we consider that according to adagio, in 2014 alone, the top 25 brands in US food industry spent just under that amount 15 times the advertising of their products.

That's a moonshot worth every 3 weeks!

word spread that over 5 years duration of the moonshot billion and suddenly realize that until 2020 the food industry spend 75 times more money trying to get you to buy Coca Cola, KFC, Cheerios, Dunkin, etc., that the government will spend on their " Moonshot " to cure cancer.

If we want to see improvements at the population level to diet, there is no doubt that part of the requirement will reform the food industry advertising. The ban on advertising aimed at children together, reform of the front-of-package claims, crack down on cheating, and much more, because with a moonshot advertising cancer food industry every three weeks, consumers do not have a chance if we do not.

[And, of course, the other issue worth mentioning is how incredibly irresponsible is to promote 5 years, the investment of millions of dollars as moonshot cancer.]

The post The food industry spends on advertising Moonshot cancer every 3 weeks appeared first on http://lawyers-blog.net/index.php/2016/07/28/the-food-industry-spends-a-cancer-moonshot-on-advertising-every-3-weeks/

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